Mint Club benefits include deposit bonuses, profit boosts and merchandise, along with access to new product features, including a favorites ticker that uses their ESPN app preferences to surface relevant bets and scores. Mint Club users also will be able to track their bets on the ESPN app.

Mint Club is free and available to all ESPN Bet account holders who link to their ESPN.com accounts.

The post ESPN Bet unveils new betting account with Mint Club appeared first on 5 Star iGaming Media.

DATA.BET, a premium esports betting solution, presents an improved Single Page Application, offering a more flexible and efficient alternative to traditional iFrame-based integrations. 

This SPA is a solution that seamlessly integrates into clients’ platforms without any additional layers like iFrame. The speed, responsiveness, and unlimited profound integration possibilities with the operator’s platform fully justify the high development complexity.

With the latest release, the updated application elevates customization to a new level. Now, partners can independently configure and fully tailor their components and behaviors, providing extensive personalization. This flexibility allows clients to develop an exceptional product that aligns with their audience and business strategy. Recognizing the importance of first impression time, SPA is designed for fast load speeds, ensuring users engage immediately. Additionally, this version introduces Server-Side Rendering (SSR), which enables operators to enhance their visibility in search engine rankings by optimizing pages for event-based searches, such as major sports events.  The combination of speed, flexibility, and visibility gives operators a competitive advantage in the betting market.

All new partners will be onboarded directly onto this version, ensuring a more efficient integration process, while existing partners are already migrating to the upgraded platform. This is the company’s understanding of the “continuous improvement” term for crucial casino acquisition and engagement processes. 

Bettors no longer waste time waiting for market updates – they get instant access to events when available. This sharp, responsive experience keeps users focused on placing bets rather than waiting for page reloads or switching screens. As a result, the smoother interaction directly boosts engagement and increases the likelihood of users returning, contributing to stronger retention and deeper involvement. 

“SPA is a high-performance solution delivering up to 3x faster performance, designed for speed and flexibility,” said Yurii Berest, CEO at DATA.BET. “It supports extensive customization and integrates within days. Each product update brings it closer to the concept of “technical excellence,” which directly impacts the commercial aspects of the gambling entertainment industry. User-friendliness is always generously rewarded by players and reflected in the operator’s GGR.”. 

For more information on how to integrate this feature, please contact DATA.BET’s sales team via sales@data.bet.

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PENN Entertainment has announced today that it has launched theScore Casino, a new stand-alone iCasino app in Ontario.

The dedicated online casino experience leverages the popular theScore brand, which has been a mainstay in the Ontario market for decades. Now available on Android, iOS, and desktop, customers can login using their existing theScore Bet credentials, allowing for a seamless experience across online gaming platforms. 

theScore Casino operates on the same cutting-edge proprietary technology platform as PENN’s online Hollywood Casino, which launched as a standalone product in the U.S. in December. The product was recently ranked by Eilers & Krejcik as the #2 overall iCasino product in the United States. 

theScore Casino, also available within theScore Bet app, offers a variety of online slots, table games and live dealer content, including original titles from PENN Game Studios, the company’s in-house game development studio. theScore Casino also includes bespoke live dealer tables and exclusive games such as Blue Jays Blackjack, an original title leveraging theScore Bet’s partnership with the Toronto Blue Jays^®.

“We’re excited to introduce our dedicated iCasino product in Ontario under the well-known and trusted theScore brand,” said Aaron LaBerge, Chief Technology Officer and Head of Interactive, PENN Entertainment. “We’ve built a strong online gaming foothold in the Ontario market and are primed to deliver an even better casino experience with our proven stand-alone app. Our customer-friendly platform features more than 1,200 games, dozens of original titles and intuitive game play that distinguishes our product and positions us for even greater success.”  

The post PENN Entertainment rolls out standalone app in Ontario appeared first on 5 Star iGaming Media.

Enter a world of ingenuity where precision means power and only those who dare to turn the gears will claim their prize.

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MonsterWin is a machine built to engage players and maximize performance. Here’s what sets it apart:

• A grand library of games, spanning timeless classics and modern innovations.
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Every cog in this machine turns with one goal: maximum conversion power for affiliates.

Power the Machine, Reap the Rewards

For those who seize an opportunity when it strikes, Altair Affiliates is unlocking an exclusive deal: a head start at 50% Revenue Share instead of the standard 35%.

The key to unlocking this? The promo code ALT50.

Use it when contacting Altair Affiliates’ affiliate managers, and step into an elite circle where the rewards match your ambition.

Precision. Power. Profit. Time to Engage.

Use ALT50 to claim your exclusive head start and set your earnings in motion. Contact Altair Affiliates and take your place at the helm of something built to last.

Altair Affiliates | Timeless Brands, Infinite Opportunites

The post Altair Affiliates Sets Course with Its Debut Brand, MonsterWin appeared first on 5 Star iGaming Media.

Uplatform is excited to announce the release of their highly anticipated guide, “Player Journey: Maximizing Profitability at Every Step of the CJM.” This powerful guide is your blueprint for crafting personalized, seamless journeys that not only keep players engaged but build lasting loyalty and drive higher profits. Rule your players’ hearts with the proven strategies of Customer Journey Mapping (CJM) and turn every player interaction into a chance for greater success.

In the competitive world of iGaming, understanding player behavior is essential for business success. As iGaming operators face increasing challenges in a crowded market, this guide will equip them with the knowledge and tools they need to map their players’ journeys from first touch to long-term loyalty.

The guide covers the 7 steps to winning your players’ heart and creating standout player experiences, including:

• Proven onboarding and acquisition strategies that attract the right players from the start
• Keeping players engaged beyond their first deposit
• Re-engaging dormant players before they leave for good
• Balancing player experience with region demands
• Utilizing smart tactics to boost retention and lifetime value
• Personalization hacks that drive real revenue growth

Maria, Head of Marketing at Uplatform, explains, “We created this guide to make things clear and actionable for operators who want to take their player journey to the next level. It brings everything together in one place—a MASSIVE amount of info on every step of the CJM, real insights, hands-on examples, and smart tips—to help build journeys that truly drive loyalty and revenue. Sure, it’s super useful for new operators, but even seasoned ones might break out of that tunnel vision and see their marketing from a fresh angle. Who knows—your next smart idea might be just one click away!”

As Uplatform continues to lead the way in iGaming transformation, this new guide promises to be a game-changer for operators aiming to rule their players’ hearts and maximize profitability.

The post Rule your Players’ Hearts with Uplatform’s Customer Journey Mapping (CJM) Guide appeared first on 5 Star iGaming Media.

This comes on the heels of the company leaving neighboring state of New York after a settlement agreement with the regulator there.

Since the Garden State has regulated online casinos and sports betting, fantasy sports don’t see much of the spotlight. However, Underdog is looking to make its mark in New Jersey. It is no stranger to the Garden State, but needs to have everything in place to launch the new game.

A spokesperson from the New Jersey Division of Gaming Enforcement (DGE) saiid “Underdog Fantasy is certified with the New Jersey Division of Consumer Affairs as a fantasy sports operator in New Jersey and has been since 2020.

“Underdog is currently offering several fantasy sports contests in New Jersey but does not offer any ‘pick’em’ contests here. All fantasy sports products offered in New Jersey must comply with statutes and regulations for fantasy sports operations in this state.”

The post Underdog Fantasy set to launch Pick’em Champions product in New Jersey appeared first on 5 Star iGaming Media.

BETBY, the innovative sportsbook supplier, has unveiled the launch of its first fully in-house made e-sim X-Battle Bats, the debut title in its BETBY Unity Games lineup.

Launched to align with the start of the cricket season, this fully automated cricket simulation is now a key addition to BETBY’s premier cricket content portfolio, delivering unmatched coverage and player engagement across both real sports and esports simulations.

X-Battle Bats pits two AI-controlled batsmen against each other in an intense, strategic duel where every shot matters. Featuring high-quality graphics, the e-sim delivers a visually engaging experience that enhances the thrill of competition. With no human input required, the simulation is powered entirely by advanced AI decision-making and realistic ball physics, ensuring that no two games are ever the same. Each match consists of 10 turns per batsman, with points awarded based on shot placement, creating a fast-paced experience filled with unpredictability and excitement.

The e-sim delivers a compelling blend of simplicity and depth. Players can witness a variety of batting styles and dynamic ball movement, making every shot feel authentic. With over 50 betting markets and 5,000 matches per month currently available—and scalable to any volume as needed—X-Battle Bats promises a non-stop stream of action for cricket fans and betting enthusiasts.

As a fully in-house development, BETBY ensures 100% data accuracy and stability. The e-sim also offers unlimited customization options, allowing operators to tailor banners, players, and tournaments according to their preferences. With a particular focus on India, where cricket is highly popular, BETBY is prepared to craft bespoke solutions to meet regional demands, reinforcing its commitment to localized innovation and personalization.

Kirill Nekrasov, Head of Sportsbook Product at BETBY, commented: “We are proud to introduce X-Battle Bats as the first product in the BETBY Unity Games lineup. This launch represents another step in our mission to continuously expand and refine our esports and virtual sports offering, ensuring operators have engaging, high-quality products tailored to their audiences. X-Battle Bats, a fresh, dynamic content that resonates with bettors worldwide, further solidifies our position as a pioneer in AI-driven sports simulations.”

As the cricket season kicks off, BETBY’s comprehensive cricket portfolio is fully equipped to meet the surge in demand surrounding the start of the Indian Premier League. Alongside X-Battle Bats, BETBY offers a broad selection of cricket betting options across multiple formats.

The supplier delivers coverage of 1,500+ real events, featuring 100+ pre-match markets and 70+ live markets, including advanced statistical player props and outright options beyond standard markets. With a dedicated team of expert traders, BETBY ensures accurate odds and seamless market updates throughout every match.

The post BETBY expands cricket portfolio with launch of X-Battle Bats appeared first on 5 Star iGaming Media.

Sports betting in Illinois increased by 21% to $14.02 billion in 2024. Since the return of pro football, Illinois has recorded a sports betting handle of over $1.3 billion in each of the last three months.

The Land of Lincoln is a massive market with its eight live books seeing $1.4 billion in handles in October 2024. For comparison, Arizona, Colorado, and Iowa combined for $1.5 billion in handles for the same month.

The post bet365 officially launches in Illinois appeared first on 5 Star iGaming Media.

Customers can login to Hollywood Casino using their ESPN BET credentials, allowing for a seamless experience across PENN’s online betting and casino platforms.

Ranked by Eilers & Krejcik as the #2 overall iCasino product in the United States, Hollywood Casino offers a variety of online slots, table games and live dealer content, including original titles from PENN Game Studios, the company’s in-house casino game development studio. Hollywood Casino also includes bespoke live dealer tables and exclusive games such as the recently launched Devils Blackjack, an original title leveraging PENN’s partnership with the New Jersey Devils^®.

“We’re thrilled to introduce our dedicated, casino-first experience to customers across New Jersey,” said Aaron LaBerge, Chief Technology Officer, PENN Entertainment. “Hollywood Casino delivers a best-in-class experience with an extensive game library, seamless gameplay, and exclusive content from our in-house studio. This launch builds on the strong momentum we’ve gained since introducing our enhanced standalone app in December.”

The stand-alone Hollywood Casino platform debuted in Pennsylvania last December and is also available in Michigan. 

The post PENN Entertainment rolls out Hollywood Casino app in New Jersey appeared first on 5 Star iGaming Media.

Since its inception in 2020, Underdog has quickly ascended to become the fastest-growing paid fantasy sports entity, driven by a mission to enhance American sports fans’ enjoyment through creatively designed games.

Under the leadership of industry veterans, the company has set new standards in the fantasy sports domain, offering a platform that caters to both seasoned aficionados and casual fans alike. Underdog distinguishes itself by offering a diverse blend of fantasy and sports betting games, supported by a wealth of content from former professional athletes and leading industry thinkers.

The post Underdog Fantasy expands into Missouri appeared first on 5 Star iGaming Media.